With over 120 years of combined hospitality experience, our professional sales staff will assist you from concept to contract and every point in between.

We all share the same passion to work with you, our valued customers, to make sure that every facet of your event shines. 

          We invite you to contact us today so that we may provide you with a professionally planned and perfectly executed event.  We know how spectacular Treetops is, now it is your turn.

Meet the Sales Staff



Russ Glasby :: Director of Sales


         As Director of Sales for Treetops Resort, Michigan’s Most Spectacular Resort, Russell D. Glasby brings over 20 years of experience in business management, strategic planning and resource allocation. Glasby’s progressive background includes experience in leadership roles within the hospitality industry including golf course management; food and beverage management; building, grounds and maintenance management; marketing; retail operations; and customer service programs.




Mitzie Hoeh :: Sales Manager

Wedding Ceremony & Receptions

          After graduation with a Bachelor of Science degree from Michigan State University, I was employed as a retail manager and sales manager. Prior to my arrival at Treetops, I spent the most recent 7 years substitute teaching and working as an instructional assistant to be on the same schedule as my son. Before that, I enjoyed 13 years at a Resort a couple hours away, 10 of the years as a Conference Manager, then a Catering Manager. I earned a certification as a CMP (certified meeting professional) during that time and worked to hone my social market skills and grow that part of the business with them. Most importantly, I met & married my husband of 15 years there. I happily still spend time with kids at church, but am thrilled to be a part of the Treetops team and love to be able to assist Brides and Grooms with their unique plans for their BIG DAY.




Allen Ballard :: Sales Manager

Golf Groups of 20 or more golfers
Day Golf MECCA Groups/Ski Groups

          Hello, my name is Allen Ballard and I am the Golf Group Sales Manager that handles group of 20 or more golfers. I have been with the Treetops team since March of 2010.  I am native to Michigan, coming from Swartz Creek. I have lived in Arkansas since the mid-eighties and have been working in the golf industry since 2006. It is my pleasure to work with group sizes of 20 or more golfers and/or skiers. I was extremely honored to be named "Star of the Industry" for Sales and Marketing at the Governor's Conference on Tourism in March of 2014. My life saying is "Your outer world is a reflection of your inner world." 




David Hellenberg :: Sales Manager

Golf Groups of 20 or more
Corporate Events/Retreats

          I graduated from Northwood Institute (University) with a degree in hotel/restaurant management. I have been in the hospitality industry since 1987 and in the sales end of it since 1989 working at various locations in mid and Northern Michigan. In fact, I spent 10 years (1992-2002) at Treetops in the sales office planning and executing successful events year after year. I returned to Treetops in March of 2011 again as Sales Manager to work with all market segments, including golf groups, corporate events and association conferences within all geographic locations.

          I am a member of the Michigan Chapter of the Meeting Professionals International (MMPI). I specialize in Medical, Automotive, Engineering, Advertising, Consulting, Law/Legal and Local Area Business markets.


Michael Andrews :: Sales Manager

Government and Associations

          I attended Northwood University in Midland and have been in Business Management for 32 years, I was a store manager for Discount Tire Company in Denver Colorado for 12 years until returning home in 1994 to start my own business in Medical Equipment sales until 2008. I then worked for Ecolab as a Territory Manager selling directly to the Hospitality Industry until this past summer when I joined Treetops Resort as a Group Sales Manager responsible for the Association and Government Markets. I am lucky to live in this beautiful area just a mile from Treetops. I look forward to hosting you for any future events.



Tony Vaden :: Sales Manager

SMERF and Corporate

          I am a Group Sales Manager for the Social, Military, Education, Religious, Fraternal, and Corporate markets. I am a Michigan native with over 20 years of experience in the hospitality industry, 8 of those years spent right here at Treetops Resort. I grew up in Detroit area but now call Northern Michigan home. I am a big sports fan and enjoy golf, racquetball, tennis, mountain biking and most things in the great outdoors. I believe dependability and integrity are the foundation of professional and personal success, and look forward to helping you make your event fun and memorable here at Treetops Resort.

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